Reliance Jio has announced a tariff hike effective July 3, 2024, prompting users to recharge before the increase. However, Jio has discontinued its popular ₹395 and ₹1,559 prepaid plans, which offered 84 and 336 days of validity, respectively. This move has frustrated customers who relied on these cost-effective options, likely due to lower Average Revenue Per User (ARPU) generated by these plans.

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