IVANA Jewels, a Surat-based lab-grown diamond and Polki jewellery brand, raised Rs 2 crore in seed funding from Avinya Ventures. The company plans to use the capital for new product lines, marketing, and store expansion, targeting Rs 60 crore revenue by FY26. It aims to operate 12-15 stores by FY24 and strengthen its online presence, which currently contributes 60% of sales.
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